And began with our founders...
The Jordans Brother​s
Look at them - *swoon* Two local fellas from a town called Biggleswade, in Bedfordshire. Bill and David Jordan craved adventure out of the Shire and so in the summer of 1969 packed themselves off faster than a cockle doodle doo to California (not with Bryan Adams), where after grooving around a bit, discovered a rather interesting new cereal – Granola.
With a few bags stuffed in a suitcase, they came home, sat Mum, Dad and nana down and declared we’re going to bake this stuff, but even better.
And so, it began. In 1972 Crunchy G was born. The UK’s first, natural, golden cluster Granola. The brothers didn’t stop there with ‘firsts’ ​In 1981, they introduced the first ever cereal bar to the UK too and that was called The Original Crunchy Bar.
