Our Story Team profile images 5 Hilary Passmore finals

Hilary Passmore
Internal Designer & Illustrator

Hi, I’m Hilary and I have the wonderful job of bringing our brand to life with colour, design, and of course the odd illustration. Being a country girl, I grew up covered in mud and with a deep-rooted appreciation for the beauty of the rhythm of the farming year, so it’s a real pleasure to work with a brand that shares my values.

I find joy in the small things – the sunrise on an early morning run, pulling up wonky carrots from the veg plot, sitting down in a quiet place to sketch and listen to the birds singing – and I love to find new ways to be creative. I’ve been painting, drawing and sewing for as long as I can remember, and I never turn down the opportunity to try a new craft.

I was brought up to value and respect all living things (which is sometimes easier said than done!) and as I get older, I have come to appreciate just how intricate and delicate the relationship we have with Mother Nature is. Whenever I am stuck with a design I always refer to the natural world, whether to seek inspiration or to take a break, and I love how even the familiar footpaths where I live can still bring surprises after all these years.